Finally, Google completed the “Spam Update June 2024” to target policy violating websites. With this spam update in June 2024, Google SpamBrain will focus only on quality websites in search ranking factors.
What are highlights of Spam Update June 2024?
- Google completed June 2024 Spam Update Rollout
- Improve quality of search results
- Detect policy-violating content
- Search ranking fluctuations
Google confirmed that the spam update rollout completed after a week-long process. The update targeted websites violating Google policies.
Key Points Of Spam Update June 2024
- This update targets websites violating Google’s spam policies.
- This is not a site reputation abuse algorithmic update.
- The rollout completed in one week and one hour.
Google Spam Policies
1. Cloaking
Cloaking presents different content to users and search engines to manipulate rankings.
2. Doorways
Doorway pages are created to rank for specific similar queries and redirect users through unhelpful intermediate pages.
3. Expired Domain Abuse
Expired domain abuse occurs when an expired domain is reused primarily to manipulate search rankings with unrelated content.
4. Hacked Content
Unauthorized code, pages, content or redirects added after a security breach can create spammy search results.
5. Hidden Text and Links
Hidden text or links violate Google’s policies. Examples include white text on white background, off-screen text, zero opacity and hidden links.
Other spam policies
- Keyword stuffing
- Link spam
- Machine-generated traffic
- Malware and malicious behaviors
- Misleading functionality
- Scaled content abuse
- Scraped content
- Sneaky redirects
- Site reputation abuse
- Thin affiliate pages
- User-generated spam
How Does Spam Update June 2024 Impact You?
- Rankings can fluctuate.
- Low-quality backlinks can hurt traffic.
- Low-quality or spammy content can hurt search visibility.
What Should You Do?
- Audit your backlinks.
- Refresh old or spammy content.
- Stay informed about Google updates and guidelines.